How to Build Revenue via Your Innovative Internet Sales Cycle - Part 4 (Free Trial)

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Friends, now that your prospects have made an initial purchase and become customers ... what comes next? First, as part of your auto-responder set-up you want to send them a thank you message reaffirming that your business values them as trusted customers while offering any support they made need with their initial "low ticket" purchase, thus strengthening the bond and laying the foundation for a long-term relationship. While our next goal is to present a high value "mid-ticket" product or service ...
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How to Build Revenue via Your Innovative Internet Sales Cycle - Part 3 (Free Trial)

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Friends, so far in this series we have looked at "Engagement" and converting "Prospects into Leads". The next challenge facing all Internet marketers is to entice your leads - always leading with "Value" - to become "Customers" by making an initial purchase. The first purchase in your Internet Sales Cycle is typically a relevant (aka congruent) "low ticket" item ... either a one-time purchase, better yet a 6-12+ month subscription service. The later obviously provides you with recurring revenue of ...
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How to Build Revenue via Your Innovative Internet Sales Cycle - Part 2 (Free Trial)

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Friends, our first post in this new series addressed the crucial element of "Engagement" with your audience. An engaged audience is much more receptive to follow-up information and virtual interaction. Converting "Prospects into Leads" is the next major milestone in any Internet marketing sales cycle. This phase is one part "art" and one part "science" ... in other words there is no silver bullet, rather a combination of tangible and intangible factors. They include 1) Messaging - ensuring that your ...
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How to Build Revenue via Your Innovative Internet Sales Cycle - Part 1

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Friends, whther you are a Millennial, a Work From Homer or a Baby Boomer seeking a second career, let's take a fresh look at how an innovative Internet Sales Cycle can benefit your business. Yes, there are many similarities between online and offline sales cycles. In this series we will try to shed insights into new tactics in the online world. For starters, "Engagement" with suspects and prospects is a vital step in converting them to customers. Whether you are ...
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How to Create True

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Friends, as we conclude our series on creating "value" for your prospects and customers we have explored Trust, Lead Magnets, Full Disclosure and Follow-through. So what is left? Testimonials and 3rd party Attestations. Regardless of your target avatar(s), the marketplace knows that companies large and small always provide the most favorable view of their products and services. However, if we go the extra mile to include truthful and candid testimonials from our customers along with comments or feedback from industry ...
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How to Create True "Value" for Your Affiliate Marketing Customers - Part 4

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Friends, in our series on creating and sustain customer "value" in the marketplace we have addressed Trust, Lead Magnets and Full (and Accurate) Disclosure. Another vital element of building actual and perceived value for your customers we'll call post-sale "Follow-up and Follow-through" (aka Support). Once a purchase has been made your customers rightfully expect your business to answer any questions they have about their new product or service. Whether such inquiries come in via email, social media, blogs, forums, instant ...
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How to Create True "Value" for Your Affiliate Marketing Customers - Part 3

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Friends, so far in this series on creating customer "value" (both actual and perceived) we have looked at Trust and Lead Magnets. Now let's address "Full and Accurate Disclosure" of the features and functions of your product or service. We have all purchased items that did not match our expections nor needs. We want to avoid this issue to the best of our ability. If you are marketing you own product-service by default you are intimately aware of what it ...
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How to Create True

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Friends, creating tangible "value" for your prospects and customers is the bedrock of your Internet marketing business. In our first post in this series we discussed the starting point in establishing on-going "trust" is the essential starting point. So what are the other elements of long-term "value"? There are many, however, offering a series of congruent, highly relevant "lead magnets" will definitely provide additional "value" in your niche market (avatar). Lead magnets can take the form of video tutorials, substitive ...
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How to Create True "Value" for Your Affiliate Marketing Customers - Part 1

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online, Self Improvement
Friends, if you are planning to launch a new affiliate marketing business or expand your existing business one of the foremost challenges is to create sustained "value" for your prospects and customers. This post series will try to shed light on this vital topic. So let's start from the beginning. There are two elements of "value" - actual (tangible) and perceived value. We also know that people purchase from businesses they trust. Trust is the foundation for creating value. No ...
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How to Create a Sales Closing Process Which Generates Leads & Revenue - Part 3

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Friends, with your Sales Funnel and Auto-Responder in place let's focus on your product or service offers. While their is an infinite number of items which may be offered they generally fall into a 3-part sequence. While you are initially building trust as you convert prospects into custoemers it is best to begin with a "Low-Ticket" offer such as $50 USD per monthly - ideally as a recurring subscription service (which yes, may be cancelled at anytime.) These customers subsequently ...
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How to Create a Sales Closing Process Which Generates Leads & Revenue - Part 2

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Friends, with your Sales Funnel in place it's time to select the all important Auto-Responder. The job of your Auto-Responder is to confirm and remind your customers that they are now vital part of your business and gently keep them informed of "value-based" opportunities to enhance or expand the initial product or service they have purchased from you. From our perspective the goal is to feed them "Mid-Ticket" and "High-Ticket" offers which enrich their experience and generate recurring revenue. There ...
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How to Create a Sales Closing Process Which Generates Leads & Revenue - Part 1

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
So you have selected an Integrated Product Suite and Automated List Building System. What comes next? It's time to convert "prospects" into paying "customers". You need an effective Sales Closing Process. This process starts with a well-defined "Sales Funnel." Yes, there are many types of sales funnels - free and fee based - including Lead Pages, Insta Pages, Click Funnels and more. The key is that your sales funnel is fully connected with your Integrated Product Suite and Automated List ...
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What are the Success Factors for Automated List Building - Step 3

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Friends, once you have begun building trust with and adding value to your prospects what is the missing link before you transtition into the Sales Closing Process? Simple put, we need your prospects to "opt-in" to your Landing Page. Again the central principle at Internet Digital Entrepreneur is to "Give and Get". Ideally you have provided your prospects with a valuable "Lead Magnet" which begins to show your expertise in your niche. While the primary goal of your Automated List ...
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What are the Success Factors for Automated List Building - Step 2

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Our 1st post in this series on Automated List Building talked about always leading with "value" This is critical for building "trust" with your prospects. Our "product" could be physical, digital or a service such as professional coaching or training like as affiliate marketing, building a Bitcoin trading business, financial investing. Once you have begun to build trust and your prospects perceive your knowledge or expertise which can benefit them it is time to offer a "lead magnet." Free webinars, video ...
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Need Highly Targeted and Qualified Internet Marketing - Let's Take a Closer Look at Ezines

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Friends, before we continue our Automated List Building journey let's take a closer look at Ezine marketing. All Internet marketers (IMers) want to reach highly targeted niches (avatars) with strong demand in an affordable manner. Sound like you? For sure. Ezines are electronic magazines that are distributed to single or even double opt-in subscribers via email. Thus, you are assured of reaching your target market which wants your product or service. Ezines offer IMers like yourself with multiple ad types, are ...
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What are the Success Factors for Automated List Building - Step 1

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Friends, now that you have your Integrated Product Suite, an Automated List Building System, one or more Lead Magnets and a Sales Closing Process in place now it's time to "implement". So what are the success factors for your Automated Listing Building System ... the engine that makes the system work? It all begins with relationship building leading to "trust". Internet Digital Entrepreneur' s creed is to always lead with "value" (e.g. offering your target prospects a free, relevant, high-quality ...
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Uncover the Three Keys to Digital Entrepreneurship Success - Part 3

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Which step should an emerging Internet entrepreneur like yourself take after selecting an Integrated Product Suite and Automated Email List Building System? Let's hit the temporary 'pause' button and address "Lead Magnets". Any successful online business will have one or more "Leads Magnets". Internet Digital Entrepreneur advocates two key principles here: 1) As always, lead with "value". 2) "Give and Get". Good lead magnets offer tangible "value" to your prospects usually in digital or video format, including "How To" training ...
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Uncover the Three Keys to Digital Entrepreneurship Success - Part 2

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Once you have selected an Integrated Product Suite for your Internet affiliate business what comes next? Internet Digital Entrepreneur recommends chosing an Automated Email List Building System.  For people who know how to advertise well and offer their subscribers something truly valuable, they will reach a point where the trickle becomes a flood, with dozens or more new subscribers every day. We use many different methods of finding and attracting subscribers to our lists, but they’re all linkedto one key ...
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Uncover the Three Keys to Digital Entrepreneurship Success - Part 1

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
So you have decided to launch your digital affiliate marketing business. What comes next? Rather than pursue a seemingly endless process of trial and error why not give yourself a major competitive advantage by using a proven "out-of-the-box" affiliate marketing system that provides you with all the tools and resources you need along with professional coaching from a community of successful entrepreneurs? This is precisely what Internet Digital Entrepreneur offers. The first component is to use an Integrated Product Suite ...
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Discover the Most Effective Free Marketing Tactics for Your Internet Affiliate Business - Part 2

by Lawrence E. Wilson Home Based Business, Internet and Businesses Online
Our 1st post in this series on free traffic sources for your Internet Affiliate Business focused on social media, specifically Facebook. Internet Digital Entrepreneur also highly recommends YouTube, Reddit, Tumblr, Twitter and Linked In. We also suggest OnlyWire which for a small (e.g.; $9 USD) monthly fee allows you to "link" many of your social media accounts ... thus, write content once then automatically distribute your content across multiple social media platforms - saving you time and effort. Online forums - ...
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