An ezine can be a very profitable marketing model for you. It's similar to having an email newsletter, but it serves more of a weekly contact basis type of idea. With email marketing, depending on your frequency, you have to continually write emails
But with ezine marketing, think of it more like an "electronic magazine". It doesn't get delivered
I saw a guy put a unique spin onto his ezine. He sells a product for $10, and then you get billed each month later for 5 months - at $10 per month. So in total, he makes $60 from his product. Why he does this instead of just selling a straight $60 product is beyond me, but
He sent his product information through the form of an ezine. Each week he would send some tips to my email inbox about his product, and he would just extend it like that. A technique like this is something new to me, but I guess it is what it is. Depending on the user and the email provider that they have, the seller's information could be sent into the spam folder of the customer's inbox.
This is not good. For delivering a paid product, I don't think you should deliver it via an ezine. Sell the product upfront and deliver all information at one time. Save your ezine for backend marketing purposes, and for converting more of your subscribers
An ezine is great for selling because you can really build a relationship with your prospects here. You can share personal stories and information about yourself, and
One thing that I don't recommend when you send out your ezine is to make it a blatant sales pitch. People hate this and this is not what they signed up for. Give them the valuable information that they are looking for, and leave your sales information for later mailings.
Also, if you send out your ezine
Take your time, offer great information, do some other marketing, then go on with the rest of your day. This is the best thing that you can do for your ezine, so make sure that you do it.
Good luck with your ezine marketing efforts today.
-Cheers to your success, peace, love and joy- Freedom Lyfestyles
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