So, you want to make money from your blog?
It only seems fair, doesn’t it? After all, writing blog
entries, while fulfilling in itself, requires work. At some
point, it would be nice to be able to continue working on your blog while being able to earn your keep at the same time.
Fortunately, there are many good ways to go about monetizing your blog. If you work hard and play your cards right, blogging can pay off for you in more ways than one.
Before we go into the different ways to make money from blogging, it’s important that you familiarize yourself first with the fundamentals -- how to set up your blog for success and the things you can do to keep it successful.
● Choose a specific niche
● Create blog content that is informative, entertaining, and unique
● Use social media to your advantage
● Keep engaging your audience
With that out of the way, here are the 7 most effective ways you can earn moolah from your blog.
1. Affiliate Marketing
Affiliate marketing is a good way for you to earn passive income through your blog. This works by including links to a product or service offered through an outside partner’s affiliate program into your blog entries. Once a visitor clicks on the custom link and buys the product, you earn a percentage of the earnings from the purchase.
It bears noting that you should only promote products that are relevant to your niche. Doing otherwise would tarnish your blog’s reputation.
To get involved with affiliate marketing, you can join popular affiliate programs such as Amazon Associates, Clickbank, and Linkshare.
2. Direct ads
This one’s pretty straight forward. As a blogger, you can sell advertising space to companies who want to promote and sell their products through your page. You only need to put an “Advertise with us” banner on your site to kick things off. When your niche is clearly defined in your blog and you’re putting out great content on a regular basis, it shouldn’t take too long for a company or two to show interest.
3. Premium Content
How about this: instead of promoting or selling the products and services of other companies, why not create your own stuff and sell it directly to your followers? Once your blog has acquired a good following, you can offer them premium content such as eBooks, online courses, videos, PDFs and many others.
It’s always a good start to provide followers with free content. After all, it builds and establishes your blog’s credibility and online presence. However, it’s imperative that you reserve information exclusively to paying customers if you intend to do this blogging thing for a long time.
Just make sure that paying customers are getting their money’s worth. Do your homework. You have to make the commitment to learn more about your niche in whatever means necessary, and then use all that accumulated knowledge to provide your followers something valuable and unique.
4. Voluntary donations
Writing blog entries on a regular basis requires dedication and hardwork. Readers of your blog know this. If what you’re providing them for free offers real value and makes their lives better in some way, most of them would gladly return the favor. As a blogger providing free content, you shouldn’t feel ashamed about the notion of asking readers for voluntary donations. If you feel weird about it, just emphasize that you need the financial support to keep things running.
If you want a secure donation system in place for your blog, you can never go wrong with Patreon.com. Just connect your Paypal account to your Patreon page and you’re good to go.
5. Coaching/consulting services
Once you’ve established a good reputation as an expert in the niche you’ve chosen, setting yourself up as a life coach or business coach is definitely a lucrative next step to take in your blogging career.
The title “life coach” or “business coach” brings with it a certain prestige that can add more credibility to your blogging business. It paves the way for more exposure, resulting to more traffic and subsequently more profit.
It goes without saying that you have to be extremely knowledgeable about your niche if you want to establish a good reputation as a coach.
As a coach, you can offer hourly one-on- one coaching sessions via Skype to interested parties. It’s always a good practice to send a full report after each coaching session so the client can go through everything that had been discussed.