Helping or selling?
There are many ways to reach your future customers on the internet. Whether you provide a service or product you still must construct a "meeting" place online. When working in the physical world we usually have a shop or an office where clients can come and see what we offer. On the internet however, there are several ways to make this encounter happen.
Are you helping or selling then?
First of all, when starting a business you usually construct a website and then wait for people to come and see you. This is like opening a store in the middle of nowhere. You must act like you have invented something brand new that people haven´t even heard about, and don´t know how it can help them in life.
If you keep this thought of your product or service beeing about helping others you are more likely to reach your right audience than if you would focus on how to sell. When talking, writing or filming the focus should stay on how your product can bring value to people.
Promote your brand
To build a website as a platform is of course a natural step on the way of making your brand visible.The tools you can use to now let people come and see what you have to offer are many. Thru bloggs like this one you can choose to... Read more...
Lucia Svoboda Publisher
Myzenmarket Digital Marketing Expert Online