Starting an online business can be simple and affordable, but some expenses are needed to be made. The costs to be expected are depending on the type of online business you want to start and how you like to set it up
Let's take a look at the getting started process of an online business. Domain, web host, and website are absolutely necessary to get started
Your domain name will be the URL associated with your website. You need to pay upfront for the domain than an annual fee after that. It's typically $15-$100 for the initial fee, and about $20 yearly.
For web hosting, the costs you can expect all depend on how large your company. If you're expecting a generous amount of traffic to your site every day, you'll need to pay a bit more to have a platform that can host that many visitors. You can choose to pay per year or per month. And yearly payment should about $100
You don’t need a professional to build your website, you can build your website by yourself. I personally build my website on my own. Make sure your website is mobile-friendly, and responsive on devices other than just a desktop. This way, you reduce customer frustration from not being able to easily access your website on their phones, because the audience operates on my mobile mostly
After you are done with getting started process you have to start with marketing. Marketing is one of the most important things you can spend money on because it has a direct payoff depending on how well you do it.
You need to pay for search engine optimization, pay-per-click (PPC) ads, social media, and content creation. You need to pay for search engine optimization because as a starter customers know you about your business. SEO is a necessary cost to make sure you appear in search results.
Lots of online business brands and traditional businesses also go with PPC marketing. With this option, site owners pay a fee based on the keywords they want to rank for and how many clicks they receive to their site.
Your ads will appear on potential customers' screens, whether as a link at the top of the search results page or a small ad in the corner of their Facebook and if they click on it, you pay a fee. This is a great way to get customers, and it's not too pricey expect to pay about $100 monthly
Last on the list (web content creation). If you are not an experienced content writer, then you should hire a good freelancer to write your content for you. Google and other search engines prioritize sites in their search result rankings that have well-written, quality content.
If your homepage has spelling errors it will affect your rankings in a bad way that’s why it's important to hire a good copywriter to make sure that your homepage subpages and any blog style posts have quality content that makes it easy for users to find what they want.
Social media post creation and marketing. If you are marketing on social medial like Instagram, you'll need to maintain all of your social media platforms, create content, monitor reviews, and comments, and make sure everything is running smoothly.
If you don't have the time to do it. You can hire a freelancer who knows how to operate well on social media works and let him or her do the work for you
Well done you have it. If you are really serious about starting an online business to have the flexibility you need to start living the lifestyle you want, put your name and your email address on the blue link below to sign up for free training videos series workshop on how to start an online business from scratch
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